Article marketing is the only method with true freedom that many marketers choose. Here are a few of the benefits just to get you started.
Your potential customers are located all over the world, and article marketing is a way to quickly reach people everywhere.

The biggest benefit of article marketing is the amount of sales generated from targeted traffic as a result of your articles. Some will experience bad or vague traffic as a result of untargeted articles. The reason for this is when your prospect reads your article and visits your site that means they are interested in what you’re offering.
A well written article will attract a solid following of repeat readers who want to know more of what you are offering. Your subject might be the thing a visitor is looking for, you will have great success if that is true. You will get alot of exposure online from your articles because they have the ability to be spread across the net. The response to an article will be greater if it is spread around more.
Your articles will deliver quality traffic even when they are spread to more than a hundred different locations. That too is a great article marketing benefit. You can also use article marketing to build a targeted email list of prospects who are interested in your niche. You can collect the email addresses of site visitors using squeeze pages or opt-in marketing techniques. In exchange of their email address, you can give away a bribe such as a free ebook, report, video, audio, etc. Be unique with your strategy, remember your competition will be so you should too. Your target audience will expect a return on their investment, make it worth their while.
Building this list is imperative to your success and to getting your customers to return long term.
The trick to getting ranked is to put your main keywords into both title and body of all your articles. Search engines can send you thousands of visitors if you’re able to rank for high-traffic keywords. Articles submitted to directories have a good chance of receiving a top search engine listing because the more popular directories are authority sites with high page ranks. One good related site about internet businesses and affiliate marketing can be found here: Building A List.

Finally, your articles can also get picked up by other sites, such as blogs, newsletters and ezines. As your articles get circulated, the number of places that can send you visitors keeps increasing.
When your articles are published online and are read by your target market, your credibility increases. People start seeing you as an expert and a reliable source to get targeted information in the niche you’re writing on. In other words, once your readers consider you a trustworthy author, it becomes a breeze to form a long-term business relationship with them.
The more you strengthen this relationship, the better it is for your business. Besides that, articles that have been written by you will assist you in creating ground in your favored niche, which means it’ll be a breeze to launch a new item/service in it without having to stress over whether or not you’ll receive exposure.
Article marketing is also a great way to get exposure for the services you offer. This one might also help: You Should Know The Simple Benefits of Article Marketing. There are a lot of talented freelancers who struggle to find opportunities on the freelancing sites such as Elance, due to rivaling competition. But article marketing is on thing only a handful of freelancers experiment with to promote their service. You can write and publish articles that talk about the niche you’re targeting and then slowly introduce your readers to the service you’re offering. This would make is so much easier for you to direct traffic and convince clients from every part of the web, instead of only depending on the big freelance portals.
In conclusion these benefits depict that article marketing really is the way to go.